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Why 90% of Online Courses Fail — And How to Fix Yours

If you’re a coach or trainer planning to launch your course, let me save you some time —
More than 90% of online courses fail to sell consistently.

Not because the course is bad.
Not because the creator isn’t smart.
But because the foundation is broken.

In the last few years, I’ve helped over 300 coaches and institutes launch high-converting online courses — and I see the same 3 mistakes again and again.

Let me break them down for you.

🚫 Mistake #1: No Clear Transformation

Most courses don’t answer this simple question:
“What will your student become after completing your course?”

Coaches often dump knowledge instead of designing a journey.
If you can’t define a clear before-and-after result — people won’t buy.

🧱 Mistake #2: The Wrong Platform

A lot of people jump on platforms like Teachable or Kajabi without understanding what they’re giving up —
Control. Ownership. Flexibility.

The better route?
I recommend WordPress with Tutor LMS or LearnDash.
Why?

  • You own the platform
  • You can customize it endlessly
  • No monthly lock-in
  • And it grows with your business

💸 Mistake #3: No Sales System

Some people think just building a course will bring in sales.
But… a course without a funnel is like a shop in the middle of a desert.

You need:

  • A lead magnet
  • An email series
  • A strong sales page
  • And a simple checkout system

That’s the difference between courses that sit idle — and courses that sell every single week.

🧠 So, How Do You Fix It?

Here’s what I recommend to every coach I work with:

  1. Start with your student’s transformation.
  2. Build your course on WordPress using Tutor LMS or LearnDash.
  3. Create a basic funnel that brings traffic, builds trust, and converts leads into students.

That’s the formula I’ve used for over 300 projects — and Alhamdulillah, it works.

📘 Free Gift for You

I’ve put all of this into a free guide called:
The Ultimate Course Launch Toolkit

Inside, I walk you through:\n> – Choosing your LMS\n> – Pricing your course\n> – Building your funnel\n> – And launching with confidence

You can download it now at ahamedkawsar.com, or just comment “TOOLKIT and I’ll send it to you directly.

If you want to build a course that doesn’t just teach — but sells —
I’m here to help.

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